Those of you who have followed us over the years, will know of our mother-company Gold & Silver (started by Chris’ grandfather back in 1946, and run by his parents, Lawrence and Liza Lim for the last 30 years). Times have changed, our company is evolving. To make room for the new More than Diamonds, we will be clearing all jewellery items from Gold & Silver during our Christmas Sale.
Gold & Silver 20th Anniversary in Paragon
In this process, we wanted to find out more about the jewellery trends throughout the years and what to look out for in future. The clear choice was to go straight to the source, Liza Lim, Creative Director of Gold and Silver, chief designer and purchaser for the last 30 years.
What kind of jewellery has been the most popular throughout the years? Diamonds have definitely been the most popular throughout the years, but a large number of expats and tourists like precious stones like Sapphire and Ruby. They are especially popular to commemorate a special occasion, like child birth or an anniversary.
Liza's jewellery designs grace fashion magazines regularly
What is your personal favourite? I have always liked Jade, because of the beautiful green colour. And as a Chinese, Jade is always close to the heart.
From sketch to ready piece - multi-coloured Jade Earrings with South Sea Pearls
Any recommendations for this sale? Jewellery is very personal and each person has their own taste and preference. When I design jewellery, I make sure that each piece is the best it can be. I select quality gemstones and control the craftsmanship myself. After that, it’s just about finding the person who falls in love with that particular piece.
Have the customers changed since the move from Paragon to Tong Building? Our customers have accumulated since we opened shop in Paragon 25 years ago. Apart from the tourists and passers-by we had in Paragon, we have many loyal customers who have followed us to this new location. Now in Tong Building, the customers generally know better what they are looking for before they even come in.
Liza demonstrating the versatility of her jewellery
What is your speciality? I have designed most of my Earrings and Pendants detachable with versatile wearing in mind. It can be a Diamond stud that you wear on its own for work, and add a South Sea Pearl for a function. There are several pieces that you can mix and match, so that you can wear the colours you need as well as the right level of dressiness to suit the occasion.
Detachable Earrings to suit all occasions
What do people usually buy as their first piece of jewellery? And what comes after? Singaporeans like pampering themselves, so when they come up to a certain age, they like investing in a piece of genuine jewellery. Pendants are often the first choice, although many like rings because they are more visible and easy to wear everyday. Most Europeans will buy a simple pair of earrings as their first piece and wait to buy a ring until they receive an engagement ring.
The Gold & Silver Clearance Sale is on 11 – 30 November at
302 Orchard Road
#06-04A Tong Building
Singapore 238862
Tel: +65 67330263
Opening Hours are: Monday-Friday 11am-6pm , Saturdays 11am-5pm, Sundays & Public Holidays Closed.
Regardless of budget, there is something for everybody at the sale. Starting at $90 for a pair of pearl earrings or gift pendants, you are sure to find something to brighten up your Christmas.
Chris is getting into the spirit by decorating the Showroom Christmas Tree…
Diamond rings starting from $260
Which is your favourite gemstone? Rings and Pendants in various sizes
Chandeliers for those Special Occasions
